if you could significantly increase your revenues by fixing one problem—would you invest the time and effort to do so? Would you consider implementing a solution to that problem? That one problem is an inaccurate, ineffective and useless sales forecast.
Researchers at CSO Insights examined that one problem and their advice is that implementing a solution should be an enterprise’s top priority.
“As you move into 2010 and prioritize what needs to be improved now and what can wait, we encourage you to include this analysis in your decision making. Sales forecast management optimization has been on the backburner for far too long. The ROI business case for this initiative is huge, and the tools and technologies to make it a reality are available. Fix it. Now!”
CSO Insights Partner Jim Dickie joins Right90 VP of Worldwide Sales Pier Barattolo next week for a Webinar to discuss the firm’s findings. Jim and Pier will explore the impacts the inability to properly forecast sales has on a large enterprise.
For example, CSO Insights asked more than 1,800 businesses to rate their ability to accurately determine which qualified business (defined as deals that are part of the sales forecast versus the pipeline) will actually close, more than 54% of the firms rated their performance at this aspect of sales management as subpar.
So, join us and hear the results of the CSO Insights study and what advice Pier has for companies looking to boost performance. As an extra bonus, attendees get the white paper for free, so register now.
Webinar information: October 15, 10-11 am PDT Register by clicking here.